User blog:KMFStudios/To sell DVDs

To understand Kammie's World merchandise, it is important to understand that it exists to sell DVDs. Argosy and Corus are production companies, and they are primarily interested in continuing to sell DVDs to children and adults. The plushies, vinyl figures, etc., mostly exist to make this happen. To be sure, they normally make a profit in their own right, but this is regarded as mere gravy.

The "to sell DVDs" effect often distorts the merchandise in interesting ways. Primarily, since you can't (usually) sell someone the same DVD twice, Argosy and Corus constantly introduce new characters, and often require the creators of the merchandise to introduce the new characters into ongoing toylines.